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The new Wine Box from Stowells of Chelsea will leave the bottle on the shelf. Because it keeps wine guaranteed fresh to enjoy by the glass any time. Yet it’s simple to carry. And neatly fits on the shelf or in the fridge or kitchen cupboard.

There are no corks to pull. No fear of breakage. And the wine inside beats the contents of many a bottle: Pays du Gard Red and Pays du Tarn White. All we’ve borrowed from the bottle is the "label" style design to give the same feeling of quality.

Already in Australia and America, the container is stealing the market. But Stowell’s Wine Box is the first developed for Britain. So box clever. And stock up for the start of a trend.